FUJIFILM BI improved more than 36,800 datafields using our data.

The company used our services to get a cheeky look at ABNs, legal and trading names for companies, office addresses, phone numbers, employee numbers, ANZSIC codes and turnover data. They now use this data to help with:

• supercharging their outbound targeting—their prospecting is supported by robust, trustworthy information
• shaping and classifying their total addressable market
• growing confidence in their sales and marketing strategies, because they now have a clearer picture of their customers

Later on, we caught up with the General Manager of Marketing over at FUJIFILM BI, to chat about how it went with us and our data. He was delightfully frank about how easy it was for them.

“It’s rather underwhelming to say it was a straightforward experience, but that’s a top-tier requirement of how you want a data project to go. It’s important for this process to be easy.”